Power to the People

With the current state of the economy being, well... rather limited, there's never been more power within a consumer's reach.

We now have the ability to demand whatever we'd like, be it 'added value' or the latest innovations. Brands are competing, at great lengths, to secure our business- but what is it we want?

I'm more likely to splurge on skincare, but many of my girlfriends are loyal to luxury haircare products. Some use beauty products to lift their spirits or celebrate, while others just love the trill of a sale...

Everyone has a weakness, what's yours?

Comments

[Nicole]

my weakness is a great lip gloss and perfume!

[Belinda]

My weakness is foundation, I have to splurge on luxury brands. Cheap foundations just don't seem to last as long or blend as well, so I think you get what you pay for in this case.