Known as much for their pioneering of human rights and environmental issues as their beauty products, The Body Shop’s latest campaign aims to help stop the sex trafficking of children and young people. Every year an estimated 1.8 million child victims are trafficked for sexual exploitation or cheap labor. I only recently learned of this shocking fact at a documentary screening hosted by the Body Shop of Playground.
A pervasive epidemic worldwide, the commercial child sex industry is thriving— human trafficking is the third largest and fastest growing criminal industry in the world (after drugs and guns) but with awareness and support, this horrific trade can be stopped. The Body Shop will donate 60% of your purchase of Soft Hands Kind Heart Hand Cream to ECPAT to help stop sex trafficking of children and young people around the world.
For further information on this issue and how you can help, visit TheBodyShop.com/Stop. We hope you'll get involved in this worthy cause— the future of the future is in your well moisturized hands.